Erajaya Swasembada is the market leader for the distribution of mobile communication products in Indonesia. The Erajaya Group is the official distributor for ten international brands of smartphones, tablets, and android devices. These include Nokia, Apple, Samsung, Blackberry, Acer, Dell, HTC, Motorola, Sony, LG, Huawei and Venera. The Erajaya Group has grown into a large distribution network made up of 70 distribution branches, 236 stores in 27 cities and partnerships with more than 16,000 third-party re-sellers.

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The International Monetary Fund (IMF) expects the economy of Indonesia to expand by 5.25 percent in 2013, which is considerably lower than the IMF's earlier forecast. In its World Economic Outlook, released in April 2013, the institution set economic growth of Indonesia at 6.3 percent. However, after emerging markets were hit by large capital outflows when the Federal Reserve began to speculate about an end to its quantitative easing program (QE3), Indonesia's GDP growth assumptions were quickly revised downwards.

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Indonesia's inflation rate in August 2013 was 1.12 percent (month to month) according to Statistics Indonesia (BPS). This result is rather positive as many analysts projected a higher outcome for August inflation. Last month (July), inflation accelerated by 3.29 percent as the impact of higher subsidized fuel prices was felt in combination with weak government policies regarding food quotas, Muslim celebrations (Ramadan and Idul Fitri) as well as the beginning of the news school year.

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According to Indonesia's central bank (Bank Indonesia), the higher benchmark interest rate (BI rate) will slow down credit growth in the Indonesian banking sector from a current pace of 19.6 percent (after second week of August 2013) to around 18 percent. The BI rate was raised to 7.0 percent last week. Besides the BI rate, both the lending facility rate and the deposit facility rate (Fasbi) were raised to 7.0 percent and 5.25 percent respectively to support the rupiah, while curbing inflationary pressures.

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