Indonesia's Increasing Significance for Toyota's Global Car Sales
Indonesia remains an important sales market for Toyota, Japan's multinational corporation and one of the world's largest automobile manufacturers. In 2013, Toyota sold a total of 8.66 million cars worldwide, around 435 thousand of which were sold in Indonesia. The company which holds the exclusive right to sell Toyota units on the Indonesian market is Astra International, one of the largest diversified conglomerates in Indonesia. With a market share of 35 percent, Toyota is the dominant market leader in Indonesia's car sales market.