Sejalan dengan perkiraan dan tren sejarah, penjualan mobil di Indonesia naik - dalam basis bulanan - di Juni 2015 menjelang perayaan Idul Fitri (yang menandai akhir bulan puasa umat Muslim). Penjualan mobil di Indonesia biasanya naik menjelang Idul Fitri, sebuah tradisi yang melibatkan perpindahan sementara jutaan orang Indonesia dari kota-kota ke daerah asal mereka. Sebelum perjalanan ke tempat asal, sebagian dari para pemudik ini membeli mobil baru, keputusan yang sering dipengaruhi oleh kampanye promosi dan program diskon.

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Domestic car sales in Indonesia were slightly down in 2014 compared to the previous year. Amid the slowing economy (Indonesia’s GDP growth may have fallen from 5.8 percent in 2013 to 5.1 percent in 2014) and political uncertainty (triggered by the fragmented results of the country’s legislative and presidential elections) car sales totaled 1.21 million units in 2014, down 1.8 percent from 1.23 million sold vehicles in 2013, according to the latest data from the Indonesian Automotive Industry Association (Gaikindo).

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Domestic car sales in Indonesia declined 15 percent to 91,449 vehicles in November 2014 (from the same month last year). Declining car sales in Southeast Asia’s largest economy are believed to be caused by the recent subsidized fuel price hike. In mid-November the Joko Widodo-led government raised prices of subsidized fuels (low-octane gasoline and diesel) over 30 percent in order to reduce state spending on fuel consumption and reallocate funds to structural economic and social development.

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Domestic sales of low-cost green cars (LCGCs) in Indonesia may exceed the level of 200,000 units in 2015, a 14 percentage point growth from an estimated 175,000 sold LCGC units this year. Amid slowing domestic car sales (a consequence of the country’s slowing economic growth and tighter monetary policy), popularity of the recently introduced LCGC has managed to support total car sales in Southeast Asia’s largest economy. In the first ten months of 2014, a total of 1.04 million cars were sold, up 1.72 percent from the same period last year.

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Although domestic car sales in Indonesia have again exceeded the psychological level of 100,000 vehicles per month, sales have fallen 12 percent year-on-year (y/y) to 101,801 units in September 2014. In September last year, car sales were heavily supported by the newly-introduced low cost green car (LCGC). Domestic car sales constitute an important indicator to measure consumer confidence and domestic consumption. Domestic consumption accounts for 55 percent of total economic growth in Indonesia.

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Indonesian car sales, an important indicator to measure consumer confidence and domestic consumption, surged 24.1 percent (year-on-year) to 96,728 vehicles in August 2014. However, this growth pace is heavily influenced by public holidays and thus does not signal a marked improvement in Indonesian consumer confidence. In August last year, Indonesian car sales fell because of the limited amount of working days amid the Lebaran holiday (Idul Fitri), causing reduced production and distribution of cars and motorcycles.

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Exports of Indonesian-made cars and motorcycles are expected to grow sharply in 2014 and 2015, although coming from a low base and rather insignificant compared to domestic sales. These rising export figures are made possible by enhanced domestic production capacity. Indonesian exports of motorcycles are expected to rise 122 percent to 60,000 units in 2014, while exports of cars are expected to rise 93 percent to 386,000 units in 2015. Although there is still a long road to go, Indonesia is increasing its status in these industries.

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Car sales in Indonesia fell 17 percent (month-on-month) in July 2014 to 91 thousand vehicles, while motorcycle sales plunged 28 percent to 539,171 over the same period. The main reason for this sharp decline is the limited number of working days in July due to the Lebaran holiday (also known as Idul Fitri and which marks the end of the Islamic fasting month of Ramadan). As a consequence of this public holiday, production of cars and motorcycles declined, and less cars and motorcycles could be distributed to Indonesian dealers (wholesalers).

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According to data from the Indonesian Automotive Industry Association (Gaikindo), domestic car sales in Indonesia rose 13 percent to 109,706 car units in June 2014 from the previous month (97,147 vehicles) as people increased car purchases ahead of the Idul Fitri (Lebaran) festivities, which commence after the holy fasting month of Ramadan has ended on 28 July. Idul Fitri involves the exodus of millions of Indonesians from the cities to their places of origin. Ahead of this celebration, car sales always increase.

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Global consulting firm Frost & Sullivan expects Indonesian car sales to grow five percent year-on-year (y/y) to 1.28 million vehicles in 2015, particularly on the rising popularity of the low cost green car (LCGC) and the USA-based company’s assumption that the economy of Indonesia will expand by 5.5 percent (y/y) this year. The LCGC was introduced on the Indonesian market in late 2013 after the government had offered tax incentives to car manufacturers that met requirements of fuel efficiency targets.

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Amid Indonesia’s slowing economic growth as well as looming higher prices of subsidized fuels (which will cause accelerated inflation and declining purchasing power), domestic car sales in Indonesia have fallen 6.3 percent to 104,916 units in October 2014 from the same month last year according to preliminary data from the Indonesian Automotive Industry Association (Gaikindo). Cumulatively, car sales reached 1.04 million units in the first ten months of 2014, a slight 1.6 percentage point increase from the same period last year.

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After Indonesian President Joko Widodo and Vice President Jusuf Kalla have confirmed that prices of subsidized fuels (gasoline and diesel) will be raised in November 2014 in an attempt to ease the country’s wide current account deficit and government budget deficit (which are primarily caused by costly oil imports), domestic car manufacturers and dealers are expected to post declining earnings in 2015. Besides the subsidized fuel price issue, Indonesia’s car industry is also negatively impacted by the country’s slowing economic growth.

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Car sales in Indonesia declined 8 percent to 98,198 units in May 2014 from 106,811 units in the previous month. The Indonesian Automotive Industry Association (Gaikindo) said that the decline was the direct consequence of several public holidays (International Labour Day and the commemorations of Buddha’s birthday as well as ascensions of Prophet Muhammad and Jesus Christ). These holidays caused a lower car production rate and a reduced number of car deliveries to wholesale dealers.

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