HM Sampoerna, Indonesia's largest tobacco company, decided to close two of its seven hand-rolled cigarette factories as the company needs restructuring due to its declining market share in the country's hand-rolled cigarettes industry. The market share fell from 30.4 percent in 2009 to 23.1 percent in 2013 as consumers are shifting to machine-rolled cigarettes. HM Sampoerna's hand-rolled cigarette plants in Jember and Lumajang (both in East Java) will be closed on 31 May 2014 and will lead to the termination of 4,900 employees.

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HM Sampoerna, the largest tobacco company of Indonesia, controls about 29 percent of the Indonesian tobacco market. The company operates nine manufacturing facilities in Indonesia: two machine-made kretek production facilities as well as seven hand-rolled kretek production facilities (kretek cigarettes are the highly popular clove cigarettes, a trademark of Indonesia). The company also distributes the famous Marlboro brand on the domestic market. In 2005, Sampoerna was sold to Philip Morris, an international cigarette and tobacco giant.

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