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Today's Headlines Footwear Industry Indonesia
When – at the start of January 2022 – we heard Firman Bakri, Executive Director of the Indonesian Footwear Association (Asosiasi Persepatuan Indonesia, Aprisindo), say that Indonesia’s footwear exports are expected to hit an all-time high in full-year 2021, it caught us by surprise.
Growth of Indonesian footwear exports is expected to remain below 10 percent year-on-year (y/y) in 2018. Sigit Murwito, Executive Director of the Indonesian Footwear Association (Aprisindo), expects Indonesia's footwear export growth to be in the range of 6-7 percent (y/y) in 2018.
Ngakan Timur Antara, Head of the Agency for Industrial Research and Development (in Indonesian: Badan Penelitian dan Pengembangan Industri, or BPPI), said Indonesia occupies the fifth position in terms of the world's largest leather and footwear (shoe) exporters.
Indonesian footwear manufacturers urge the government to remove leather from the quarantine requirement in order to improve the competitiveness of the Indonesian footwear industry. Indonesia's footwear industry imports about 70 percent of its leather consumption (while Indonesia exports most - if not all - of its domestically-made premium leather).
Players in Indonesia's footwear industry are concerned about the sharp growth of imports of footwear (shoe) products into Indonesia, by far outpacing growth of footwear exports. Data released by the Indonesian Footwear Association (Aprisindo) show footwear imports into Indonesia rose 17 percent year-on-year (y/y) in 2016, while over the past two years exports of footwear products were recorded in the range of 3 - 4 percent (y/y).
Sales of footwear products (shoes) in Indonesia fell 10 percent year-on-year in the first quarter of 2017. This bleak performance is attributed to Indonesians' weak (consumer) purchasing power. Meanwhile, domestic footwear manufacturers only saw modestly rising demand from abroad compared to one year ago. Therefore, Indonesia's footwear exports have remained rather stagnant.
Between 10 and 15 new footwear factories will become operational in Indonesia this year. The majority of these new plants, which require a combined investment value of USD $1.5 billion, involve foreign investors from China, South Korea, and Taiwan. Harijanto, Advisory Council Head of the Indonesian Footwear Association (Aprisindo), said these factories will have a large production capacity at an average of between 10 - 15 million pairs of shoes per year and are all export-oriented. Moreover, the plants will provide employment opportunities to some 100,000 local workers.
While the domestic market remained sluggish, exports of Indonesia's footwear and shoe products show a more positive development. The Indonesian Footwear Association (Aprisindo) estimates that the nation's footwear exports rose 6.8 percent (y/y) to USD $4.7 billion in 2015. Based on the latest data from Indonesia's Trade Ministry, Indonesian footwear/shoe exports reached USD $3.66 billion in the January-October 2015 period, up 10 percent from exports in the same period one year earlier. Eddy Widjanarko, Chairman of the Aprisindo, added that exports have risen both in terms of value and volume.
The Investment Coordinating Board (BKPM), the investment service agency of the Indonesian government, claims it has prevented about 24,500 of layoffs through its special desk for footwear and textile industries. This special desk is an agency set up by the BKPM in early October 2015 to support local companies in the footwear and textile industries as these industries are considered most affected by the country's economic slowdown. BKPM Chairman Franky Sibarani said a total of 48 companies have requested support through this special desk.
Adis Dimension Footwear, the local Indonesian unit of American multinational footwear and sportswear manufacturer Nike Inc, announced it is preparing a new USD $60 million factory in Majalengka (West Java). This new factory, which will produce the Nike brand shoes for the growing global market, is designed to have a production capacity of 10 million pairs of shoes per year. Harijanto, Chairman of Adis Dimension Footwear, said the plant is a long-term project. While the plant is under construction, human resource training has already started.
Latest Columns Footwear Industry Indonesia
Exports of shoes (footwear) from Indonesia could reach USD $8 billion per year in the foreseeable future, from USD $4.5 billion currently. Eddy Widjanarko, Chairman of the Indonesian Footwear Association (Aprisindo), said local footwear factories in Indonesia are currently only operating at a utilization rate of between 50 and 60 percent, implying a significant portion of local production capacity in the shoe industry remains unused. Widjanarko is convinced earnings from Indonesia's shoe exports can double by raising production while still relying on the nation's traditional shoe markets: Europe and the USA.
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