Since April 2015 sales of alcoholic beverages in kiosks or minimarkets in Indonesia are forbidden. Previously, light alcoholic beverages, such as beer or breezers, could be bought in these shops that have mushroomed in Indonesian cities. This was bad news for producers of light alcoholic beverages because it was made less easy to buy an alcoholic beverage. For such a drink you now have to go to the (licensed) supermarkets and hypermarkets or visit a cafe or restaurant. This increases the distance you need to travel for a drink or - when drinking in a cafe or restaurant - it becomes much more expensive.

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When the government of Indonesia banned the sale of alcoholic beverages in minimarkets and kiosks in early 2015 in an effort to “protect the morals and culture of Indonesian society”, it came as a shock to alcoholic beverage producers. Although alcoholic drinks are still allowed to be sold in the larger supermarkets, restaurants, cafes and hotels, sales of beer plunged as the beverage was banned in the (estimated) 70,000 minimarkets that have become a very popular shopping place in the urban areas of Indonesia.

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Indonesian Trade Minister Rachmat Gobel confirmed that the ban on sales of alcohol in minimarkets and kiosks will continue after 16 April 2015. This ban, stipulated by Minister of Trade Regulation No. 06/M-DAG/PER/1/2015 on the Control and Supervision of Procurement, Distribution, and Sale of Alcoholic Beverages (which was signed by the minister on 16 January 2015), prohibits the sale of beverages with an alcohol content ranging between 1 to 5 percent (referred to as type A alcoholic drinks) in minimarkets and kiosks.

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